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supply chain  up  to final trials  performance  and  ‘right-the-  the  focus,  dedication,  and  ca-
                         and  installation. Sharing what  first-time’  deliveries. Last but  pabilities  of our engineers  to
                         it is  that helps  the  company  not least,  we  take  pride  in  the  ensure  customer satisfaction
                         stay ahead  of its  contempo-  competence  of our passionate  than  this. We  also proactive-
                         raries,  Venkatesan  says,  “Our    team who always puts the cus-  ly supported  the  community
                         key USP  is  our state-of-the-art  tomer first,” he adds.   during this unprecedented cri-
                         manufacturing facility,  stra-                              sis by providing masks, sanitiz-
                         tegically located  in  Bengalu-  Pandemic woes              ers, and other PPEs to frontline
                         ru,  the  technology hub of In-  The  challenges  faced  by WID-  workers, home quarantine kits
                         dia. This  helps  us  leverage  the  MA were no different from the   to low-income households, and
                         strength  of the  local supply  industry in  general,  where  the  medical equipment such as ICU
                         chain  to imbibe  best-in-class  first wave  brought operations  beds and oxygen concentrators
                         quality in all of our processes.”   to an  abrupt halt overnight,  to Government and  private
                         The  manufacturing facility,  he  and  the  more  catastrophic sec-  hospitals,” he adds.
                         informs,  is  equipped  with  ad-  ond  wave  led  to tepid  demand
                         vanced  equipment manufac-    just when  the  economy was   Plans for the future
                         turing tools and industry-lead-  beginning to witness  signs  of  Venkatesan  reveals  that WID-
                         ing software  that simulate  the  recovery. “Amid  these  chal-  MA  will remain  committed
           WIDMA’s                                     lenges, we prioritized the safe-
           new product   end-to-end  process  and  ensure                            to its  brand  promise  of ‘ma-
           development   precision  and  accuracy. “Re-  ty of our employees  and  other  chineering tomorrow’ by work-
           team is       alizing the  need  of the  hour  stakeholders,  which  is  a  core  ing closely with  its  customers
           relentlessly   to drive  productivity through  value  for Kennametal. We  im-  to deliver solutions  that equip
           working on    connected  data,  we  have  inte-  plemented  robust COVID-19  them  to stay competitive  in
           expanding     grated  IIoT into our machines  protocols  in  conjunction  with  the  evolving  environment.
           its portfolio,   that provide both intuitive and   leading health authorities, so as   “Our new product development
           leveraging    data-driven  analysis  of ma-  to ensure the health and safety   team is relentlessly working on
           its strength   chine performance. Apart from   of our employees,  while  con-  expanding our portfolio,  lever-
           in special    these,  our competitive  edge    tinuing to serve our customers   aging our strength  in  special
           purpose       lies  in  the  robust in-house    who are  relying on  us,” shares  purpose  machines  to augment
           machines                                    Venkatesan.
           to augment    capability through  the  val-                               our offerings  in  the  custom-
           its offer-    ue  chain,  where  teams  across    The  company’s  engineers  lev-  and  semi-standard  space. Our
           ings in the   R&D,  procurement,  manufac-  eraged  virtual reality technol-  innovation helps solve custom-
           custom- and   turing,  quality,  and  commis-  ogy for equipment installations   ers’ biggest challenges,  so they
           semi-stan-    sioning collaborate  seamless-  when they could not be onsite   can  deliver the  products  and
           dard space.   ly with  a  structured  review  due to travel restrictions. “There   solutions we rely on every day,”
                         mechanism  to ensure  on-time  cannot be a better testimony to   he adds, summing up.






















                                                                                                                Source:Kennametal India










          28  |  November-December 2021                                                  Modern Manufacturing India
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