Page 32 - MMI_MarApr 2021 (high-singles)

COMPANY PROFILE

MEETING EXACTING STANDARDS

Mahr Metrology India has successfully positioned itself in the list of top suppliers
of testing and measuring equipment in the country. Vouched by its customers
for user-friendly, high-quality products and remarkable after-sales support, the
company has been expanding its footprint across a wide range of industries…

ability to adapt to the latest
technological changes. Hence,
to continue evolving and offer-
ing customers the cutting-edge
products, Mahr India, for the
last five years, has joined hands
with highly efficient business
partners to promote its range of
Hand Tools, reaching out to cus-
tomer segments PAN India.

Source: Mahr Metrology India Expanding footprint
Although Mahr is a dominant
POONAM PEDNEKAR M ahr GmbH, the parent Mahr Metrology India, takes us player for providing solutions
Chief Copy Editor company of Mahr through the company’s growth in the Automotive/Ancillaries
Magic Wand Media Inc Metrology India Pvt years since its inception until industry, in the last six-seven
poonam.pednekar@ Ltd, started its journey way back its present stature. “It’s been 14 years, it has started focusing
magicwandmedia.in in 1861 in Esslingen, Germany, glorious years of accomplish- on Non-automotive segments
manufacturing, and trading in ments. We have had a consis- like Aerospace, Defense, Medi-
high-precision Metrology Sys- tent and sustainable growth cal, Machine Tools and Cutting
tems including Contour Testers, owing to our highly loyal cus- Tools. In terms of revenue, the
Height Gauges, Gear Testers, tomer base. They keep coming Automotive segment still re-
Digital Micrometers and more. back to us since we understand mains the top generator for the
In India, its 100 percent-owned what they want and offer them company contributing around
subsidiary company got incor- just that. They are extreme- 60 percent. “Due to the recent
porated in 2007 with Chennai ly satisfied with our products’ ‘Make in India’ push by the Gov-
as the Head Office location and quality and their user-friend- ernment, there is a strong mo-
branch offices spread across ly nature, and remarkable af- mentum taking place in the De-
the country. Today, its branch ter-sales and application engi- fense sector, which, we believe,
offices are located in Bangalore, neering support.” will fetch us more share in the
Delhi, Pune, and Ahmedabad. However, the secret to the coming years. The Aerospace
R Ganesan, Managing Director, success of any business is its industry is also gaining impor-
tance due to the recent Govern-
ment policies,” shares Ganesan.
He continues to add that the In-
dian customers are well recep-
tive to the company’s globally
hit products such as Reference
Form Tester and New Gener-
ation Contour Measuring ma-
chines. At present, Mahr is of-
fering 80 percent of its standard
products and 20 percent as cus-
tomized solutions to its Indian
customers. “We are in the pro-
cess of increasing tailor-made

32 | March-April 2021 Modern Manufacturing India