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Additive
           manufac-
           turing’s
           unique
           technol-                                                                                             Source: Jabil Inc.
           ogies,
           engineered    Additive Manufacturing is the process of creating parts and products by depositing one thin layer at a time.
           materials,
           process-
           es, and       turing toolbox. If you can iterate   stand what they want and how   D’Aveni advises revisiting cur-
           capabilities   and improve on your designs   those needs can best be fulfilled.   rent operations. “As additive
           place it at   using 3D printing to test proto-  3D printing solutions are fun-  manufacturing creates myri-
           the heart of   types, you will end up saving   damentally transforming pro-  ad new options for how, when
           the digital   time, money, and errors in the   totyping, tooling, fixtures, and   and where products and parts
           transfor-     production phase. It’s not just   production parts. Business lead-  are fabricated, what network
           mation        that additive manufacturing is   ers who eagerly embrace these   of supply chain assets and what
           underway
           in multiple   novel; it has tangible benefits for   capabilities – and design for ad-  mix of old and new processes
           indus-        your business.                ditive manufacturing – will be   will be optimal?" he asks.
           tries. It’s   Begin by looking to your cus-  better positioned to achieve sus-  Finally, it’s critical to investigate
           undeniably    tomers. It’s essential to under-  tainable success.         the strategic implications as en-
           reshaping                                                                 tire marketplaces begin exploiting
           how compa-                                                                additive manufacturing technol-
           nies around                                                               ogy. Manufacturing is at least a
           the world                                                                 150-year-old business and, by its
           design and                                                                very nature, is reluctant to change.
           produce                                                                   However, we are seeing adoption
           their                                                                     increase, and more than half of
           products.
                                                                                     top leadership surveyed views ad-
                                                                                     ditive as strategic to their business
                                                                                     – an increase from past years.
                                                                                     Additive manufacturing’s unique
                                                                                     technologies, engineered mate-
                                                                                     rials,  processes,  and  capabilities
                                                                                     place it at the heart of the digital
                                                                                     transformation underway in mul-
                                                                                     tiple industries. It’s undeniably
                                                                                     reshaping how companies around
                                                                                  Source: Magic Wand Media  their products and Jabil has posi-
                                                                                     the world design and produce

                                                                                     tioned itself squarely at the inter-
                                                                                     section of additive and traditional
                                                                                     manufacturing processes.





          32  |  March-April 2022                                                        Modern Manufacturing India
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