Customer is the Priority

A leading player in the manufacture of advanced technology solutions including multi-tasking, 5-axis, milling, turning, CNC controls and automation, Yamazaki Mazak India Ltd has an interesting growth story to share. From just a small team in Chinchwad, Pune in 1998 that was formed to offer after-sales support, the company grew exponentially in terms of sales, service and application network all over India.

In 2011, the company moved to its new Technology Center in Sanawadi, Pune sprawled over a luxurious five-acre area, which today has the most advanced machines installed for live demonstration and training purposes. Its other five technical centers are in Delhi, Ahmedabad, Bangalore, Chennai and Coimbatore. The facility also houses Online Support System, state-of-the-art Spindle Repair Facility and National Parts Center that maintains an inventory of approximately `20 crore worth of spare parts for the machines supplied in India and UAE. Its Spindle repair and assembly set up is a replica of its Japan facility with temperature controlled environment and Spindle Clean room with dust level as low as (10,000 ppm). The Spindle repaired in this facility gives the same accuracy as of new machines.

Today its customer list includes Mahindra & Mahindra, Ashok Leyland, Jaya Hind, Sundaram Fasteners, Ramkrishna Forgings, Sandvik, and Atlas Copco.

Market potential

The market scene is quite optimistic for the company with demands from commercial vehicles, aerospace, and medical sectors. “Aerospace is a booming market in India. Since worldwide we have a very good footprint in aerospace industries, those references as well as of our service and application support in India are fetching us good enquiries and orders,” said Anil Bhardwaj, Managing Director, Yamazaki Mazak India Pvt Ltd.

For medical implants, the company has a strong customer base in Rajkot, Vapi and Vadodara, Gujarat with the requirement of multitasking machines.

Mazak has intensively worked on developing multitasking machines and has introduced ‘Done in One’ concept wherein multiple operations like turning, milling, drilling, tapping, cam cutting, deep hole boring can be combined on one machine that can process an entire workpiece, from raw material input to final machining, in a single setup. The company’s Integrex and Variaxis models are the most popular and widely accepted machines in the industry.

“For small entrepreneurs and SMEs, the dual challenge is to get good quality machines as well as manpower. To overcome this challenge we manufacture and supply the machines with customized first-level automation from our Singapore facility,”
he added.

Yamazaki Mazak India Ltd’s Technology Center in Sanawadi, Pune sprawled over a luxurious five-acre area.

Customization is the key

In line with its philosophy of staying well connected to its customers to gauge their needs, Mazak India offers total turnkey solutions including advanced machines from Japan, and fixtures, tooling, process engineering from India.

“Today customers want the latest in technology to overcome dependency on skilled manpower. With a ‘Turnkey Team’ of dedicated and highly skilled engineers we understand customer requirements and provide customized solutions in India,” stated Bhardwaj.

According to Hiromasa Ohtake, Deputy Managing Director, Yamazaki Mazak India, around 65 percent of the business comes from providing customized solutions and 35 percent from standalone machines.

Support just a click away

Mazak India is the only imported machine tool builder to have online services to resolve its customers’ issues. In this context Bharadwaj shared, “Sensing the pulse of market we have focused more on customer support functions such as Online Application and Service Support. We are just a phone call away for shop floor as well as management team of our customers.” Adding to this, Pramod Kore, General Manager, Customer Support, Yamazaki Mazak India, stated, “Our total support program combines many standard-setting programs that we have developed over years of working as a strategic partner to manufacturers.”

(L-R) Anil Bhardwaj, Managing Director, Yamazaki Mazak India with company Deputy Managing Director, Hiromasa Ohtake at the showroom in Mazak’s Pune facility.

The company focuses on its customer support functions such as Single-Source Support through dedicated toll-free number and email; Technical Support for the Machine & CNC Control; Factory trained team of experienced field service engineers at 15 different locations across India for quick support; Spindle and Unit Rebuild; Parts Support and Machine maintenance and operation training; and Automation and engineering support to ensure the customer is able to maximize the value of their Mazak purchase, gain the best possible competitive advantage as well as keep the Mazak equipment running smoothly at all times.

Further to facilitate its customers on new machining trends, said Ohtake, “Mazak has invested heavily on R&D to gear itself up for the current industry trends of Industry 4.0, IIoT, and additive manufacturing that are slated to influence the machine tool sector as well as upgraded its existing products accordingly.”

Poonam Pednekar
Chief Copy Editor
Magic Wand Media Inc

poonam.pednekar@magicwandmedia.org