Daimler India Commercial Vehicles to Enter Battery Electric Market

Chennai, India - Daimler India Commercial Vehicles (DICV), the wholly-owned subsidiary of Daimler Truck AG (Daimler Truck), announced its foray into the Indian battery electric market with the all-electric, Next-Generation eCanter. The market launch of the all-electric eCanter in India demonstrates the company’s first step towards its larger vision to decarbonize its entire product portfolio in the long term. The all-electric eCanter, which marks DICV’s foray into India’s light-duty truck segment, will be launched in the market within the next 6 to 12 months.

From a global perspective, Daimler Truck is fully committed to the Paris Climate Protection Agreement. The pioneer of modern transportation wants to make CO2-neutral transport a worldwide success and contribute to combating climate change. With a clear vision to decarbonize the transportation industry and reduce resource consumption, Daimler Truck is striving for its new trucks and buses to be CO2-neutral in Europe, Japan, and USA, by 2039, and globally by 2050. DICV is working on the readiness of a CO2-neutral product portfolio in line with Daimler Truck’s global decarbonization vision and the overall target for India as soon as possible, following the aforementioned core markets.

Stressing that all the company’s efforts are being put into achieving robust readiness for its future products that will feature CO2-neutral propulsion technologies in the long term, Satyakam Arya, Managing Director & CEO, Daimler India Commercial Vehicles, said, “The launch of the all-electric eCanter in India, within the next 6 to 12 months, is the first step in our long-term strategy to decarbonize our entire product portfolio. However, the reality is that diesel ICE and CO2-neutral propulsion technologies will continue to co-exist in the Indian market for the foreseeable future.”

He further continued, “A long-term plan like ours hinges on many complex external factors, some of which are, the availability of a charging and refueling infrastructure, the availability of green energy, cost parity, and wide-scale customer acceptance. Therefore, our initial focus with the eCanter is to achieve product and service excellence, along with customer acceptance. Over the next two decades, we will have a firm footing with decarbonized transportation solutions and will be making progress towards becoming a leader in sustainable transportation in India.”

DICV has a keen eye on how the Indian market shapes up over the years. The company’s CO2-neutral propulsion technology roadmap is being prepared in line with Daimler Truck’s global technology strategy with battery electric and hydrogen-based drive technologies. DICV has already developed a BharatBenz hydrogen fuel cell concept coach in alliance with a large Indian conglomerate. In the future, DICV will introduce trucks across different utility segments that will serve long haul, mining, construction, POL, dumper, RMC, and so forth for various freight and terrain requirements.

"LNG, if used at all, will be an interim, tactical solution for long haul transportation. We will primarily commit to battery-electric and hydrogen-based propulsion technologies across our future product portfolio, in a phased manner. One thing is for sure that we will be ready with the right vehicles when the market is," said Arya.

The all-electric eCanter for India is undergoing advanced trials. The battery electric platform originated in Japan, where the series production of the first-generation eCanter started in 2017. The all-new, Next-Generation eCanter had its world premiere in Japan and Europe in the second half of 2022. Since the launch of the first-generation in 2017, the eCanter has sold in hundreds in Europe, Australia, New Zealand, and Hong Kong. The proven, next-generation of the eCanter will have a significant presence in major markets around the world with 100 variants.

India’s CO2-neutral propulsion technology market is still in its infancy and therefore has tremendous scope in the long term. India is also a world-renowned base for R&D and will continue to grow as the hub for product development in the future, as new technologies get introduced. However, India needs conducive, robust policies and a market environment to compete with the world going forward.

Commenting on how a conducive policy framework is crucial to ensuring economic viability for customers, the DICV MD & CEO added, "Successful adoption of CO2-neutral vehicles is possible if there is wide consumer acceptance about changes in the equations of total cost of ownership. This underscores the influence of important factors in achieving success in sustainable mobility solutions. By foraying into CO2-neutral propulsion technologies, DICV aims at contributing to India’s future as it progresses towards becoming one of the world’s top five commercial vehicle markets."

Image Source: DICV