Dallas, US – Boeing, a leading global aerospace company, achieved an annual record for e-commerce parts sales last year with over $2 billion in online orders. Boeing Distribution Inc (previously Aviall) sold almost 70,000 parts products to commercial and government customers through its e-commerce site, exceeding pre-pandemic levels. Commercial orders contributed to $1.5 billion in sales, indicating that the airline industry is still recovering.
Last year, Boeing Distribution Inc’s online revenue was 15 percent greater than pre-pandemic levels, while orders were 20 percent higher. The company introduced new tools to improve the customer experience, including a new homepage, a live chat feature, and an online knowledge center, which resulted in higher sales. The redesigned e-commerce parts website, which has over 500,000 products, saw five million visits from 50 countries last year.
Inthis backdrop, Ted Colbert, President and Chief Executive Officer, Boeing Global Services, said, “Our $2 billion closeout to 2021 was a great capstone as the market heads to a more stable recovery. Our e-commerce capabilities are a great example of the digital solutions we provide to enable industry recovery and growth. Our focus, as always, is on bringing value through our products and services, and we will continue to partner with our customers as they navigate this dynamic environment.”
To this, William Ampofo, Vice President of Parts, Distribution Services, and Supply Chain, Boeing Global Services, stated, “Boeing is improving e-commerce with our customers in mind. In addition to launching new digital tools, we are creating a more streamlined process for our customers by realigning strategy, program, and product line management with supply chain and customer support. We will continue to focus on digital and performance improvements, along with simplifying how we engage with our customers.”
Image Source: Boeing