Extraordinary times need extraordinary measures and there's no doubt about it given the current situation that we are in with the outbreak of COVID-19.
Sales and Marketing is an area rife with challenges that come in the way of communicating effectively with clients and prospects, and eventually selling them products or services.
Since my early days welcoming a new year meant creating New Year's resolutions. As the beginning of the year is like a clean slate, most of us set new goals to begin a healthier lifestyle or getting rid of a bad habit or acquiring new skills and so on.
Managing one's career is an unending pursuit that needs to encompass personal and professional goals in a balanced manner in alignment to business needs.
As this year draws to a close, we look both backward and forward while compiling the present MMI issue. At the inception of MMI, we vowed to always do what is right and not just what is easy and popular.